Google Analytics is the industry standard for reporting on web based traffic. Integrating it into your website can give you insights that can increase the effectiveness of your online marketing campaigns, resulting in more visitors. So how does Google Analytics work? After you sign up for Google Analytics for your domain you will add some… Read more »
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How To: Set Up cPanel & WHM on Amazon Web Services
This post was written in 2014, and its information might be outdated. Please refer to Amazon’s AWS documentation for the most up to date information, as I am not able to provide support or assistance for configuring AWS. For a few years now, I have been hearing about the benefits of Amazon’s Elastic Compute Cloud,… Read more »
Verify File Downloads Using MD5 or SHA
If you have ever downloaded something from the internet, you know that it can be an agonizing ride as you wait to see if the file you just opened spawned viruses on your computer, or if it is actually what you thought it was. It is easy for files to be tampered with once they… Read more »
Claim Your Local Search Listings
A while back I talked about The Impact Of Google Search On Your Kansas City Business, one of the major takeaways was the importance of local listings. The conversion rate of local listings is much higher on mobile devices, according to a study by Google and Nielsen, 55% of purchase related conversions occur within 1… Read more »
Increase Your Social Media Engagement With Twitter Cards
Getting active engagement through social media channels can be one of the most challenging aspects of your business’ online marketing campaign. How do you make sure your message does not get lost among all the others on social media? Creating unique content and sharing it in the right channels, and in the right way can… Read more »
Edit Contact Form 7
I have been using Contact Form 7 for years because it is a highly customizable and easily configurable contact form plugin for WordPress that works so well it is practically bulletproof. With over 14 million downloads in the WordPress Repository it is one of the most popular contact form solutions available for WordPress. Do you… Read more »
Turn April Fools Day Into Visitors, Views and Conversions
Sometimes the internet can be a pretty funny place. April Fools Day is one of those days; with marketers and developers sneaking in a slice of their sense of humor into your daily web consumption, you never know what to expect. Google MentalPlex Google took advantage of April Fools Day back in 2000 with the… Read more »